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A STRATEGIC FRAMEWORK FOR GLOBAL DOMINANCEIn the battle for global dominance, only those organizations that lead the ongoing globalization of their industries will succeed. That's why students need a strategic framework that they can apply in a global setting.In GLOBAL STRATEGY AND ORGANIZATION, awarding-winning scholars and teachers Anil L. Gupta and Vijay Govindarajan focus on the four essential tasks for transforming a company in a global success: Identify market opportunities worldwide and pursue those opportunities by establishing the necessary presence in all key markets Convert global presence into global competitive advantage Cultivate a global mindset Strive to reinvent the rules of the global game Each chapter focuses on a specific, action-oriented issue. Reports on the activities of real firms, such as Wal-Mart, Dell Computer, and Canon, provide insights into the challenges associated with globalization and illustrate the author's findings.Gupta, Anil K. is the author of 'WIE Global Strategy and the Organization International Edition - Gupta - Paperback' with ISBN 9780471454229 and ISBN 0471454222.
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