Typography, Advertising, Book Design

Max Bill considered himself primarily an architect, yet he was also an inventive and tireless creator of type fonts and commercial logos, as well as a designer with a wonderful sense of visual humor-not exactly a common feature of Swiss graphic art, as the publisher points out. This rich monograph gives Max Bill fans an extensive look at his inspired typography, advertising and book design. Texts by Gerd Fleischmann, Hans Bossard and Christoph Bignens.Max Bill is the author of 'Typography, Advertising, Book Design', published 1999 under ISBN 9783721203417 and ISBN 3721203410.