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1655145

9780256261257

Strategic Marketing Management Cases

Strategic Marketing Management Cases

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Product details

  • ISBN-13: 9780256261257
  • ISBN: 0256261253
  • Edition: 6Rev Ed
  • Publisher: McGraw-Hill College

AUTHOR

David W.; Lamb, Charles W.; Crittenden, Victoria Lynn Cravens

SUMMARY

David W.; Lamb, Charles W.; Crittenden, Victoria Lynn Cravens is the author of 'Strategic Marketing Management Cases' with ISBN 9780256261257 and ISBN 0256261253.

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