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9780415989602

Strategic Corporate Entrepreneurship

Strategic Corporate Entrepreneurship

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  • ISBN-13: 9780415989602
  • ISBN: 0415989604
  • Publication Date: 2009
  • Publisher: Routledge

AUTHOR

Herbert, Theodore T.

SUMMARY

Strategic Corporate Entrepreneurship brings together the very latest and most impactful knowledge and applications of how companies become more entrepreneurial, focusing on the various factors that affect the organization's internal state of entrepreneurialism, outcomes from that state, elements that hinder achieving a condition of higher entrepreneurial functioning, strategies to enhance being entrepreneurial, and the role of executives in promoting and sustaining the organization's entrepreneurialism strategy. The book emphasizes the pragmatic aspects of analyzing and formulating entrepreneurially-related strategies and the processes by which they are implemented. Case studies of leading companies in the US and other countries are used to integrate and apply the concepts pertinent to the subject.Herbert, Theodore T. is the author of 'Strategic Corporate Entrepreneurship', published 2009 under ISBN 9780415989602 and ISBN 0415989604.

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