Media Moguls

Media Moguls details the emergence of a few very powerful individuals in control of large sections of world communications industries during an era of media de- regulation. In a series of case studies, the book considers the transatlantic trade of hollywood television, the international news agencies and the influence of media lobbying over EC policy-makers. Tunstal and Palmer examine the media moguls' personal eccentricities, political partizanship, and industrial alliances to ask how they have shaped ational and global communications. They look at moguls based in Britain (Maxwell), France (Hersant), Germany (Kleinsteuber), Italy (Berlusconi) and the United States (Murdoch) in the context of the rapidly changing European media industry.Tunstall, Jeremy is the author of 'Media Moguls' with ISBN 9780415054683 and ISBN 0415054680.