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9780130351357

Marketing Research Online Research Applications

Marketing Research Online Research Applications

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Product details

  • ISBN-13: 9780130351357
  • ISBN: 0130351350
  • Publisher: Prentice Hall PTR

AUTHOR

Burns, Alvin C., Bush, Ronald F.

SUMMARY

This market-leading textbook returns with new and updated exercises, coverage and features. Most notable is a special emphasis on online marketing research.Burns, Alvin C. is the author of 'Marketing Research Online Research Applications' with ISBN 9780130351357 and ISBN 0130351350.

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