Managing Strategic Action: Mobilizing Change Concepts, Readings and Cases

Organizational success demands a capacity for effective strategic action yet much of the strategy literature continues to emphasize formulation rather than implementation. In contrast, this major textbook looks at the processes of making strategy happen through the management of strategic action. Cynthia Hardy outlines a framework for understanding strategic action while key readings and cases examine the issues involved in moving from strategic intent to realization, through organizational alignment and change. Part One highlights key dimensions of enacting strategic change, for example: environmental analysis and the formation of strategic intent; the relations between sHardy, Cynthia is the author of 'Managing Strategic Action: Mobilizing Change Concepts, Readings and Cases', published 1994 under ISBN 9780803989146 and ISBN 0803989148.