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Gaining And Sustaining Competitive Advantage

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Barney, Jay

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Gaining And Sustaining Competitive Advantage, 3rdth Edition, ISBN 9780131470941 Own This Book? Sell It
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9780131470941

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0131470949

Edition: 3rd Pub Date: 2006
Publisher: Prentice Hall Summary: This book is designed to show readers how to put theory into practice.A full range of the most recent work in strategic management and related disciplines provides readers with recent research from theStrategic Management Journal,theAcademy of Management Review,theAcademy of Management Journal,theAcademy of Management Executive,and theRand Journal of Economics.Updated discussion on international strategies equips rea [read more]
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Product Details
ISBN-13:

9780131470941


ISBN:

0131470949


Edition: 3rd
Pub Date: 2006
Publisher: Prentice Hall

This book is designed to show readers how to put theory into practice.A full range of the most recent work in strategic management and related disciplines provides readers with recent research from theStrategic Management Journal,theAcademy of Management Review,theAcademy of Management Journal,theAcademy of Management Executive,and theRand Journal of Economics.Updated discussion on international strategies equips readers with discussion of the challenges that are unique to pursuing corporate strategies in an international context.For professionals in the fields of strategic planning, marketing research or consulting.

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