604852
9781930708037
Data Mining and Business Intelligence: A Guide to Productivity provides an overview of data mining technology and how it is applied in a business environment. It describes the corresponding data mining methodologies that are used to solve a variety of business problems, which enhance firm-level efficiency, in a less technical, more managerial style. It also incorporates the data mining process into the spectrum of complementary technologies that together comprise corporate information systems that promote "business intelligence."Kudyba, Stephan is the author of 'Data Mining and Business Intelligence A Guide to Productivity' with ISBN 9781930708037 and ISBN 1930708033.
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