84386336

9781136791925

Customer Lifetime Value: Reshaping the Way We Manage to Maximize Profits

Customer Lifetime Value: Reshaping the Way We Manage to Maximize Profits

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  • ISBN-13: 9781136791925
  • ISBN: 1136791922
  • Publisher: Routledge

AUTHOR

Bejou, David, Keiningham, Timothy, Aksoy, Lerzan

SUMMARY

Bejou is the author of 'Customer Lifetime Value: Reshaping the Way We Manage to Maximize Profits' with ISBN 9781136791925 and ISBN 1136791922.

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