581581
9780793148868
Increase your image and visibility through media exposure, thereby separating yourself from the competition.In practically every industry, those who become the most successful are recognized as experts in their respective fields. Larry Chambers, a prolific author and credibility marketing expert, shows professionals how to increase their image and visibility via media exposure, as a result separating themselves from the competition.Instead of traditional sales calls and requests for referrals, Chambers emphasizes simple ways readers can use the media and other outlets to showcase their expertise to the appropriate audiences. The result eliminates wasted time spent cold calling prospects. Ideally, prospects will contact readers with requests to do business.Chambers, Larry is the author of 'Credibility Marketing Build Your Buisness by Becoming a Recognized Expert (Without Investing a Lot of Tie or Money)' with ISBN 9780793148868 and ISBN 0793148863.
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