580989
9781581801200
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This book helps designers handle those odd projects by detailing all the inside info they so desperately need--from specs and templates, to quick fixes and gritty solutions. Projects cover: - menus, order forms, catalogs and annual reports - compact disks, hang tags, labels, polybags and videos - book covers and magazines - self-mailers, invitations, advertisements and solicitations - signage, billboards and trade show booths - awards, forms, buttons, tickets and more Designers will find a bounty of approaches and solutions, insider advice for working with printers, photographers, illustrators, and tips for stopping emergencies before they start. Scott Boylston is a professor of graphic design at the Savannah College of Art and Design. He previously worked as an art director for a New York City design firm, where he developed packaging for cosmetic companies, including Estee Lauder, Elizabeth Arden, and Yves Saint Laurent.Boylston, Scott is the author of 'Creative Solutions for Unusual Projects Includes Templates, Formats, Guidelines' with ISBN 9781581801200 and ISBN 1581801203.
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