5122979
9781405163101
Focusing on recent technological advances, this comprehensive collection of cases addresses the important strategic decisions faced by managers in today's dynamic business environment. The cases selected range from pop singer Madonna to the entire U.S. airline industry.Grant, Robert M. is the author of 'Cases to Accompany Contemp Strat Anal ', published 2007 under ISBN 9781405163101 and ISBN 1405163100.
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