4970763
9780789032713
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'Innovation in Hospitality and Tourism' presents empirical studies that identify tha major 'push and pull' factors of innovation in hospitality and tourism, providing vital information on how to measure innovation in the control and sustainable management of new service development.Peters, Mike is the author of 'Innovation in Hospitality and Tourism', published 2006 under ISBN 9780789032713 and ISBN 0789032716.
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