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9780415311304

Global Account Management

Global Account Management

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Product details

  • ISBN-13: 9780415311304
  • ISBN: 0415311306
  • Publication Date: 2003
  • Publisher: Routledge

AUTHOR

Verra, G. J.

SUMMARY

This work answers the contemporary questions, such as what is global account management and how should it be implemented, considering everything from planning and programme design, to information, communication and customer relations.Verra, G. J. is the author of 'Global Account Management', published 2003 under ISBN 9780415311304 and ISBN 0415311306.

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