32817072

9780132784023

Marketing for Hospitality and Tourism (6th Edition)

Marketing for Hospitality and Tourism (6th Edition)
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  • ISBN-13: 9780132784023
  • ISBN: 0132784025
  • Edition: 6
  • Publication Date: 2013
  • Publisher: Prentice Hall

AUTHOR

James Makens Ph.D., John T. Bowen, Philip R. Kotler

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SUMMARY

James Makens Ph.D. is the author of 'Marketing for Hospitality and Tourism (6th Edition)', published 2013 under ISBN 9780132784023 and ISBN 0132784025.

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