4072842
9781883999049
Winning The Marketing War; A Field Manual for Businesses Leaders
by Michaelson, Gerald A.
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About this item
- Condition: Good
- Provider: Ergodebooks Contact
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Product details
- ISBN-13: 9781883999049
- ISBN: 1883999049
- Edition: 1
- Publisher: Pressmark International
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SUMMARY
Interesting, provocative, and fun to read, "Winning the Marketing War" is filled with ideas readers can apply to their businesses. Here, the best of military strategy is combined with the best of business strategy. Business leaders will enjoy and appreciate this thorough collection of lessons from the great captains of war.Michaelson, Gerald A. is the author of 'Winning The Marketing War; A Field Manual for Businesses Leaders' with ISBN 9781883999049 and ISBN 1883999049.
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