5411701
9781591841791
How has Toyota succeeded where so many other car companies have struggled or failed? Journalist David Magee digs deeply into Toyota's past and present, interviewing senior executives, his discoveries explaining the surprising power of the company's corporate culture.Magee, David is the author of 'How Toyota Became #1 ', published 2007 under ISBN 9781591841791 and ISBN 1591841798.
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