Business-To-Business Internet Exchanges

Business to Business Internet Exchanges is the first complete guide To The legal and business considerations of forming and operating B2B exchanges. 17 leading experts break down every aspect of B2B exchanges into focused discussions written from a transactional perspective. Each of the 13 chapters is written by an expert in the field who clearly and completely analyzes the impact of the topic on the planning, forming and operating an exchange. This comprehensive yet concise analysis and insights provides a complete knowledge base covering: Business Models for Specific Industries: The pros and cons of independent trading exchanges vs. industry trading exchanges; horizontal trading communities vs. vertical content providers; implications of different auction and trading mechanisms for virtually every industry. Formation and Control Issues: Identifying and resolving critical questions about whether to form an exchange as a joint venture, An S corporation or another business entity; Various methods of handling management and corporate governance concers; guidelines for risk sharing and disputes resolution - and, if necessary, dissolution of the exchange. Intellectual Property Issues: Strategies for cutting through the intricate web of legal consideration related to branding and co-branding of joint ventures, licenses, copyrights, patent, trade secrets, and international regualtions. regulation of Electronic Markets: Understanding the current regulatory issues, such as price fixing, bundling and tying arrangements, and other antitrust concerns.Business-To-Business Internet Exchanges, Lslf with ISBN 9780735529397 and ISBN 0735529396.