Media Studies The Essential Introduction

This fully comprehensive and easy-to-use textbook covers all aspects of Media Studies for students a the pre-university level.The authors, who are experienced teachers and A-level examiners, introduce the students step-by-step to the main forms of reading media texts, and address key areas such as media technologies, media institutions and media audiences. AS Media Studies: The Essential Introduction will give students the confidence to tackle every part of an introductory media course. Its key features include:*Activities and further work * Practical assignments and exam questions * Further reading and a glossary of key terms * Case studies showing how theoretical ideas can be applied in everyday situationsRayner, Philip is the author of 'Media Studies The Essential Introduction' with ISBN 9780415236119 and ISBN 0415236118.