Penguin Academics Compact but completeâ€“and always at a reasonable price! For more than 60 years, instructors and students have looked to Penguin trade paperbacks for state-of-the-art scholarship, accessibility, and fair prices. Pearson Longman, Penguinâ€™s sister company, aims to meet those same expectations with textbooks in our series, Penguin Academics. Weâ€™ve created the Penguin Academics series with ease of use in mind. Concise yet thorough in their coverage of the basics, Penguin Academics titles are ideal for use either by themselves or in combination with other books. Writing Conventionsby Min-Zhan Lu and Bruce Horner does not subscribe to the idea that there can be just one â€œrightâ€ way to write in college. Instead, this new text teaches the fundamentals of writing by asking you to reflect on your own experience as a writer and provides you with tools and strategies for approaching academic writing assignments. Each chapter in Writing Conventionsexplores a core concept linked to the writing process and begins with questions such as: How should I begin? How do I get unstuck? (Process) Why canâ€™t I see what others see in the text? (Reading) What form should my writing take? (Genre) Whatâ€™s the right word? (Vocabulary) Who am I writing to? (Audience) What am I supposed to be doing? Whatâ€™s the point? (Purpose) Why canâ€™t I see the mistakes my teacher does in my writing? (Error). Each chapter then explores the uses and limitations of conventional ways to address these questions, and also offers an array of alternative strategies that you might use in specific academic contexts. Short writing activities and extended assignments in every chapter, as well as readings from an array of different disciplines in Part 2, offer you ample opportunity to practice the new strategies and tools that youâ€™ve learned.Horner, Bruce is the author of 'Writing Conventions ', published 2008 under ISBN 9780321143105 and ISBN 0321143108.