1849349

9780385502252

Winning Decisions Getting It Right the First Time

Winning Decisions Getting It Right the First Time
$12.40
$3.95 Shipping
List Price
$29.99
Discount
58% Off
You Save
$17.59

  • Condition: New
  • Provider: upick808 Contact
  • Provider Rating:
    100%
  • Ships From: daly city, CA
  • Shipping: Standard

   30-day money back guarantee
$3.85
$3.95 Shipping
List Price
$29.99
Discount
87% Off
You Save
$26.14

  • Condition: Very Good
  • Provider: SellBackYourBook Contact
  • Provider Rating:
    85%
  • Ships From: Montgomery, IL
  • Shipping: Standard, Expedited
  • Comments: Item in very good condition! Textbooks may not include supplemental items i.e. CDs, access codes etc...

   30-day money back guarantee

Ask the provider about this item.

Most renters respond to questions in 48 hours or less.
The response will be emailed to you.
Cancel
  • ISBN-13: 9780385502252
  • ISBN: 0385502257
  • Edition: 1
  • Publication Date: 2001
  • Publisher: Bantam Dell Pub Group

AUTHOR

Russo, J. Edward, Schoemaker, Paul J. H.

SUMMARY

J. EDWARD RUSSO, PH.D., is a Professor of Marketing and Behavior Science at Cornell University's Johnson Graduate School of Management. He has served as an adviser to such companies as Boeing, Eli Lilly, General Motors, Harris Bank, and SmithKline Beecham. Russo is also actively involved in the study and application of leading-edge decision technologies to real-world problems and is a frequent speaker in executive decision programs. He is the co-author, with Paul Schoemaker, ofDecision Traps. He lives with his family in Ithaca, New York. PAUL J. H. SCHOEMAKER, PH.D., is the founder and Chairman of Decision Strategies International and Research Director of the Mack Center for Technology and Innovation at the Wharton School. He has consulted with about a hundred organizations, including a two-year sabbatical with Royal Dutch/Shell's scenario planning group in London. Schoemaker has been a professor at the University of Chicago and the Wharton School, and a frequent speaker in various executive programs, including those at Berkeley and Cedep at Insead. He lives with his family in Villanova, Pennsylvania.Russo, J. Edward is the author of 'Winning Decisions Getting It Right the First Time', published 2001 under ISBN 9780385502252 and ISBN 0385502257.

[read more]

Questions about purchases?

You can find lots of answers to common customer questions in our FAQs

View a detailed breakdown of our shipping prices

Learn about our return policy

Still need help? Feel free to contact us

View college textbooks by subject
and top textbooks for college

The ValoreBooks Guarantee

The ValoreBooks Guarantee

With our dedicated customer support team, 30-day no-questions-asked return policy, and our price match guarantee, you can rest easy knowing that we're doing everything we can to save you time, money, and stress.