20346631
9780071551250
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Arms readers with the knowledge they need to avoid the 20 most common fatal mistakes in the operation of a new company, such as choosing an incompatible business, believing inaccurate sales forecasts, locating on the wrong side of the street, buying the wrong kind of advertising, & setting prices too high or too low. The author provides realistic solutions for those already faced with a challenge. Each example provides practical advice on what actions business owners should take to ensure financial success. The author explains how to prepare a good business plan, make realistic projections, draw up loan proposals, take advantage of tax laws, establish solid credit relationships, understand bookkeeping fundamentals, & lay out stores for maximum sales.Halloran, James W. is the author of 'Why Entrepreneurs Failavoid T' with ISBN 9780071551250 and ISBN 0071551255.
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