Where's Your WOW?

[back cover]"Only the best brands are selling today.Where's Your Wow'shows you how to stand out in the clamoring crowd seeking fortune and fulfillment."-Dr. Denis Waitley, author ofThe Seeds of Greatness"If you want to be irresistible, successful and extraordinary, read this book."-Ken D. Foster, author ofAsk and You Will Succeedand CEO of Shared Vision Network"I wish I hadWhere's Your Wow'back when I first started! This new book will help you reach-andmonetize-your personal brand potential. And that's The Savage Truth!"-Terry Savage, author ofThe Savage Truth on MoneyandThe Savage Number, syndicatedChicago Sun-Timescolumnist"Your WOW awaits you within the pages of this wonderfully readable book. Read it, apply it and go wow the world!"-Jay Conrad Levinson, The Father ofGuerrilla Marketing, author of the Guerrilla Marketing series"If you're tired of living a mundane life, falling short of success, then you've come to the right book. Robyn and Rick brilliantly deliver the cure!"-Les Brown, world-renowned motivational speaker [flap copy]Are you a CEO, manager, or entrepreneur? A consultant, author, or speaker? Or a doctor, lawyer, idea person, or inventor? Whoever you are, and whatever you do, you have a unique Wow! factor-that special element only you can deliver to your business that will satisfy and delight your customers and clients. And whether you already have a dream career whose potential you want to maximize, or are just starting to make your way in your profession, you need to target that seed of success that will put you on the map and make you a household name.Where's Your Wow'is a step-by-step guide to developing what makes you unique-your signature style-and using that to systematically build a personal brand that can boost the profitability of your business. Not through some "magic formula," but a carefully crafted program that takes into account the wisdom and success secrets of hundreds or successful people who have achievedWowsuccess.Where's Your Wow'will help you to:Envision Your Success * Find Your Unique Edge-and Sharpen It * Know Your Customer * Apply to the Present What You Learn from the Past * Create Alliances * Hire People Smarter than You * Spread the Word * Stay Hungry * Put People FirstAs a prolific author, consumer advocate, nationally recognized media personality, and founder of a nationally-known PR firm, Robyn Freedman Spizman has spent her career helping others find the Wow! in their lives and work. A top promoter and publicist, Rick Frishman has represented some of the biggest companies, names, and experts in the business and is CEO and President of Planned Television Arts. Together they will walk you through the simple yet fascinating process of developing your Wow! factor-while inspiring you with stories from the most successful and profitable people brands in the business.Freedman Spizman, Robyn is the author of 'Where's Your WOW?' with ISBN 9780071545198 and ISBN 0071545190.