25924338
9781413300147
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With the advent of the Internet, small business owners and innovators of every stripe need to be ever-watchful when choosing and protecting their names, logos, packaging and slogans. Fortunately, there's help. Trademark explains, step by step, how to: choose a distinctive name that competitors can't copy, conduct a trademark search, register a trademark with the U.S. Patent and Trademark Office, protect and maintain a trademark, handle trademark disputes outside the courtroom, understand the trademark issues affecting domain names and the Internet.Elias, Stephen is the author of 'Trademark : Legal Care for Your Business and Product Name', published 2005 under ISBN 9781413300147 and ISBN 1413300146.
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