Tpo Best Practices Strengthening The Delivery Of Trade Support Services

This publication considers examples of best practice by trade promotion organisations (TPOs), based on a survey of over 100 TPOs worldwide. It focuses on seven key areas of best practice relating to: membership and client base, core services, sources of revenue, leverage of information technology, performance measurement monitoring and evaluation, national branding, and planning for future change and innovation.International Trade Centre UNCTAD/WTO is the author of 'Tpo Best Practices Strengthening The Delivery Of Trade Support Services', published 2004 under ISBN 9789291372768 and ISBN 9291372765.