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9780566087479

The Global Business Handbook

The Global Business Handbook

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Product details

  • ISBN-13: 9780566087479
  • ISBN: 0566087472
  • Publication Date: 2009
  • Publisher: Gower

AUTHOR

David Newlands, Mark J. Hooper

SUMMARY

This reader is based on the structure of the very successful IESEG International Management School programme on international management. It includes a global focus representing East and West, North and South, backed by the latest research on different aspects of international business carried out in different parts of the world.David Newlands is the author of 'The Global Business Handbook', published 2009 under ISBN 9780566087479 and ISBN 0566087472.

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