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4157782

9780814406311

The Business of Innovation: Managing the Corporate Imagination for Maximum Results

The Business of Innovation: Managing the Corporate Imagination for Maximum Results
$52.20
$3.95 Shipping
  • Condition: New
  • Provider: buybestbooks15 Contact
  • Provider Rating:
    41%
  • Ships From: STERLING HEIGHTS, MI
  • Shipping: Standard
  • Comments: New Book Original US edition, We Ship to PO BOX Address also.
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Product details

  • ISBN-13: 9780814406311
  • ISBN: 0814406319
  • Publication Date: 2001
  • Publisher: AMACOM

AUTHOR

Roger Bean, Russell Radford

SUMMARY

Gives a systematic approach to managing focused, strategic, commercially successful innovation - without the micromanaging that can stifle creativity.Roger Bean is the author of 'The Business of Innovation: Managing the Corporate Imagination for Maximum Results', published 2001 under ISBN 9780814406311 and ISBN 0814406319.

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