Ori Brafmanis coauthor ofThe Starfish and the Spiderand is a renowned organizational expert who regularly speaks before Fortune 500, governmental, and military audiences. A graduate of Stanford Business School, he lives in San Francisco. Rom Brafmanholds a Ph.D. in psychology and has taught university courses in personality and personal growth. His current research interests focus on the dynamics of interpersonal relationships. He has a private practice in Palo Alto, California.Brafman, Rom is the author of 'Sway', published 2008 under ISBN 9780385524384 and ISBN 0385524382.