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9780324275285

Strategic Management With Infotrac Competiveness and Globalization
Strategic Management With Infotrac Competiveness and Globalization
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  • ISBN-13: 9780324275285
  • ISBN: 0324275285
  • Publication Date:
  • Publisher: Thomson Learning

AUTHOR

SUMMARY

This text explains how firms achieve strategic competitiveness, emphasising integration of resources and capabilities to obtain a sustained competitive advantage. The text integrates the resource-based view of the firm with the more traditional model.Hitt, Michael A. is the author of 'Strategic Management With Infotrac Competiveness and Globalization', published 2004 under ISBN 9780324275285 and ISBN 0324275285.

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