Story Factor Secrets of Influence from the Art of Storytelling
Story Factor Secrets of Influence from the Art of Storytelling
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  • ISBN-13: 9780738206714
  • ISBN: 0738206717
  • Publication Date: 2002
  • Publisher: Basic Books


Simmons, Annette


Using numerous examples of effective storytelling Annette Simmons shows how stories can be used to persuade, motivate and inspire in a way that memos, orders, bullet lists and office directives can't.Simmons, Annette is the author of 'Story Factor Secrets of Influence from the Art of Storytelling', published 2002 under ISBN 9780738206714 and ISBN 0738206717.

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