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9780262040952

Spot: The Rise of Political Advertising on Television

Spot: The Rise of Political Advertising on Television
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Product details

  • ISBN-13: 9780262040952
  • ISBN: 0262040956
  • Publisher: MIT Press

AUTHOR

Diamond, Edwin, Bates, Stephen

SUMMARY

Edwin Diamond and Stephen Bates reveal the backstage stories of the 1988 presidential campaign - the Ailes-Atwater media mastery, the Dukakis team's babel of TV voices, Willie Horton's transformation from convict to celebrity.Diamond, Edwin is the author of 'Spot: The Rise of Political Advertising on Television' with ISBN 9780262040952 and ISBN 0262040956.

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