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9780073405070

Small Business Management: An Entrepreneur's Guidebook

Small Business Management: An Entrepreneur's Guidebook
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  • ISBN-13: 9780073405070
  • ISBN: 0073405078
  • Edition: 6
  • Publication Date: 2008
  • Publisher: McGraw-Hill/Irwin

AUTHOR

Leon Megginson, Mary Jane Byrd

SUMMARY

Operating any business is complex and challenging, but it provides interesting, creative, and rewarding experiences. Small Business Management, Sixth Edition, takes a practical and down-to-earth approach to planning, organizing, and running a small business. While employing current research and theory, Small Business Management takes a pragmatic ?how-to? perspective illustrating many practical examples and applications from the business world. It explains how to achieve optimum benefits from the limited resources available to small firms, as well as how to plan for growth and succession in a business. It also explores arguments both for and against owning a small business. ..The enhancements to this edition serve to strengthen and reinforce without minimizing or losing the original qualities and usefulness of the textbook. The business plan remains a very important building block for this edition in both examples and format..Leon Megginson is the author of 'Small Business Management: An Entrepreneur's Guidebook', published 2008 under ISBN 9780073405070 and ISBN 0073405078.

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