Serving Internal and External Customers

Serving Internal and External Customers
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  • ISBN-13: 9780130283412
  • ISBN: 013028341X
  • Publication Date: 2003
  • Publisher: Prentice Hall


Swartzlander, Anne

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Exceptional customer service leads to customer loyalty and retention and, ultimately, to organizational success. It happens whenever, wherever and however customers interact with the organization. Strategy, Systems and People topics are presented in a manner that allows the reader to share experience, broaden perspectives and supplement existing skills. Research and expert commentary substantiate and demonstrate the effects that make a difference to any organizations bottom line.Swartzlander, Anne is the author of 'Serving Internal and External Customers', published 2003 under ISBN 9780130283412 and ISBN 013028341X.

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