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9780324321050

Sales Management Analysis And Decision Making

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  • ISBN-13: 9780324321050
  • ISBN: 0324321058
  • Edition: 6
  • Publisher: Thomson Learning

AUTHOR

LaForge, Raymond W., Avila, Ramon A., Schwepker, Charles H.

SUMMARY

Make effective sales decisions with SALES MANAGEMENT! With a focus on the importance of employing different sales strategies for different consumer groups, this management text blends the most recent sales management research with real-life best practices of leading sales organizations. Role plays, cases, technology, and applications are just a few of the tools that will help you succeed in your sales career.LaForge, Raymond W. is the author of 'Sales Management Analysis And Decision Making' with ISBN 9780324321050 and ISBN 0324321058.

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