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9780273678199

Retailing An Introduction

Retailing An Introduction
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  • ISBN-13: 9780273678199
  • ISBN: 0273678191
  • Edition: 5
  • Publication Date: 2004
  • Publisher: Financial Times/Prentice Hall

AUTHOR

Cox, Roger, Brittain, Paul

SUMMARY

Providing an introduction to all aspects of a retail organization's activities, this book gives the reader a solid platform on which to build. In each chapter the reader is led through specific topics to progress tests that provide opportunities for revision, debate and hands-on projects.Cox, Roger is the author of 'Retailing An Introduction', published 2004 under ISBN 9780273678199 and ISBN 0273678191.

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