45962924

9780134492513

Principles of Marketing
Principles of Marketing
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  • ISBN-13: 9780134492513
  • ISBN: 013449251X
  • Edition: 17th Revised edition
  • Publication Date: 2017
  • Publisher: Pearson

AUTHOR

Philip T. Kotler, Gary Armstrong

SUMMARY

Philip T. Kotler is the author of 'Principles of Marketing', published 2017 under ISBN 9780134492513 and ISBN 013449251X.

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