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Publication Date: 2006
Publisher: Thomson Learning
Winston, Wayne L., Albright, S. Christian, Broadie, Mark Nathan
This text takes an active-learning approach, providing numerous examples and problems so students can practice extensively with a concept before moving on. Four types of problems -- skill-building, skill-extending, modeling, and cases are graded within sections and chapters to help instructors assign homework. Another important feature is the way that the text integrates modeling into all functional areas of business: finance, marketing, operations management using real examples and real data. The text emphasizes modeling over algebraic formulations and memorization of particular models. Shell files are also provided so that instructors can give students as much or as little information as they need.Winston, Wayne L. is the author of 'Practical Management Science ', published 2006 under ISBN 9780534465124 and ISBN 0534465129.
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