4453246

9780275990305

Olympic Turnaround How the Olympic Games Stepped Back from the Brink of Extinction to Become the World's Best Known Brand
Olympic Turnaround How the Olympic Games Stepped Back from the Brink of Extinction to Become the World's Best Known Brand
$42.24
$3.95 Shipping
  • Condition: New
  • Provider: Media_Neat Contact
  • Provider Rating:
    89%
  • Ships From: Glenview, IL
  • Shipping: Standard, Expedited
  • Comments: Brand New, Gift condition.We Ship Every Day! Free Tracking Number Included! International Buyers Are Welcome! Satisfaction Guaranteed!

   30-day money back guarantee
$0.01
$3.95 Shipping
List Price
$39.95
Discount
99% Off
You Save
$39.94

  • Condition: Very Good
  • Provider: Better World Books Contact
  • Provider Rating:
    92%
  • Ships From: Mishawaka, IN
  • Shipping: Standard, Expedited
  • Comments: Great condition for a used book! Minimal wear. 100% Money Back Guarantee. Shipped to over one million happy customers. Your purchase benefits world literacy!

   30-day money back guarantee

Ask the provider about this item.

Most renters respond to questions in 48 hours or less.
The response will be emailed to you.
Cancel
  • ISBN-13: 9780275990305
  • ISBN: 0275990303
  • Publisher: Greenwood Publishing Group, Incorporated

AUTHOR

SUMMARY

MICHAEL PAYNE is Special Advisor to Bernie Ecclestone, Chairman and CEO of Formula One Management. He has spent the past 25 years as a senior executive in the sports marketing industry. In 1983 he was hired to create the first ever global marketing strategy for the Olympic Games, and subsequently served as the first marketing director of the International Olympic Committee (overseeing marketing of fifteen Summer and Winter Games), and director of Olympic global broadcast and media rights. Nominated by Advertising Age as one of the world's most influential marketers, he is frequently featured and quoted as an authority on issues related to the Olympics, sports management, and marketing.Payne, Michael is the author of 'Olympic Turnaround How the Olympic Games Stepped Back from the Brink of Extinction to Become the World's Best Known Brand' with ISBN 9780275990305 and ISBN 0275990303.

[read more]

Questions about purchases?

You can find lots of answers to common customer questions in our FAQs

View a detailed breakdown of our shipping prices

Learn about our return policy

Still need help? Feel free to contact us

View college textbooks by subject
and top textbooks for college

The ValoreBooks Guarantee

The ValoreBooks Guarantee

With our dedicated customer support team, 30-day no-questions-asked return policy, and our price match guarantee, you can rest easy knowing that we're doing everything we can to save you time, money, and stress.