9593646
9781934287224
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Osamu Inoue shows how the Nintendo Wii revolutionised the worlds of business and videogames. He presents the story of what went right, discussing strategies and marketing savvy that took on the mighty Sony and won.Furuhata, Junpei is the author of 'Nintendo Magic: Winning the Videogame Wars', published 2010 under ISBN 9781934287224 and ISBN 1934287229.
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