Mobile Marketing The Message Revolution

Mobile Marketing The Message Revolution
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  • ISBN-13: 9780749437985
  • ISBN: 0749437987
  • Publisher: Kogan Page, Limited


Haig, Matt, Wunker, Steve


Mobile phones offer a unique opportunity for businesses to market their product on a one-to-one basis. In this text, Matt Haig looks into this medium - how to maximise its use, how to avoid abuse and how to ensure that campaigns pay off.Haig, Matt is the author of 'Mobile Marketing The Message Revolution' with ISBN 9780749437985 and ISBN 0749437987.

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