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This is a bestselling textbook on behavioural research. It has a direct and easy to understand strategy of teaching students how to understand the methods of decision making. Students become highly involved in the study through a series of brilliant graphics, real world case studies and user friendly study aids. It is written in a way that seeks to engage and hold the reader to be inspired by the subject and enjoy learning more. It is based on current research and introduces students to a variety of research methods. We offer many cheap behavioral textbooks to buy or rent online and also offer students the chance to sell textbooks after their time at college is complete.
Paul C. Cozby is the author of 'Methods in Behavioral Research', published 2011 under ISBN 9780078035159 and ISBN 0078035155.
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