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Publication Date: 2008
Patti J. Shock, John M. Stefanelli
Create the best possible catered events with this unique resourceFood and beverage costs represent one of the biggest expenses in most event budgets, yet meeting planners often do not know enough about catering and foodservice to make informed choices in this area. A Meeting Planner's Guide to Catered Events is the first book to address food and beverage management techniques and tactics specifically for meeting and event professionals. Its main purpose is to help you create the best possible catered events by obtaining maximum value for your available budget.A Meeting Planner's Guide to Catered Events provides information that applies to any type of event-from low-cost to extravagant. Information for specific event types is included as well. The coverage gives you a working understanding of:The basics of catering and typical catered eventsOn-premise and off-premise cateringHow to set up a room for cateringHow caterers approach staffingCatering for low-cost vs. elaborate events, themed events, outdoor events, and moreUsing outside suppliersContracts and negotiating proceduresUseful as both a comprehensive manual and a go-to guide, A Meeting Planner's Guide to Catered Events features helpful learning tools including "Professional Advice" text boxes throughout, end-of-chapter summaries and review questions, a glossary, and more. Whether you're an event planning student or a professional, this thorough and accessible resource will give you an edge to create that successful and memorable event, all while ensuring the best choices are made to meet your budget.Patti J. Shock is the author of 'A Meeting Planner's Guide to Catered Events', published 2008 under ISBN 9780470124116 and ISBN 0470124113.
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