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Publication Date: 2007
Publisher: Thomson Learning
Hartline, Michael D., Ferrell, O. C.
Michael D. Hartline is Associate Professor, Chair of the Marketing Department, and the Charles A. Bruning Professor of Business Administration in the College of Business at Florida State University (FSU).Hartline, Michael D. is the author of 'Marketing Strategy ', published 2007 under ISBN 9780324362725 and ISBN 0324362722.
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