Comments:ALTERNATE EDITION: Instructor's Edition, 2e. BOOK ONLY, CD/CODE NOT INCLUDED!! Book is in great condition!! Cover shows very little wear and pages have minimal markings. FAST SHIPPING W/USPS TRACKING!!!
Comments: Ships today or the next business day. Cover and binding show wear. Text may contain some writing/highlightings but nothing major. 20-19.
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Publication Date: 2006
Publisher: Houghton Mifflin College Div
Parasuraman, A., Grewal, Dhruv, Krishnan, R.
This book is intended for students who are taking their first course in marketing research. The breadth and the depth of topics included in the book are carefully chosen to benefit those students who will primarily be potential research users as well as those who wish to consider marketing research as a career.Parasuraman, A. is the author of 'Marketing Research ', published 2006 under ISBN 9780618660636 and ISBN 0618660631.
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All pages and the cover is intact. The spine may show signs of wear. Pages include notes and/or highlighting.
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