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Comments: Spine creases, wear to binding and pages from reading. May contain limited notes, underlining or highlighting that does affect the text. Possible ex library copy, will have the markings and stickers associated from the library. Accessories such as CD, codes, toys, may not be included.
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Publication Date: 2008
Publisher: Prentice Hall
Kotler, Philip, Keller, Kevin
This is the 13th edition of 'Marketing Management' which preserves the strengths of previous editions while introducing new material and structure to further enhance learning.Kotler, Philip is the author of 'Marketing Management', published 2008 under ISBN 9780136009986 and ISBN 0136009980.