Comments: Light rubbing wear to cover, spine and page edges. Very minimal writing or notations in margins not affecting the text. Possible clean ex-library copy, with their stickers and or stamp(s).
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Publication Date: 2006
Publisher: Perseus Distribution Services
Harvard Business School Press Staff
Effective marketing can mean the difference between runaway successes and costly flops. Covering everything from customer programs to ad campaigns to sales promotions, this is every marketer's hands-on guide to turning opportunities into profits.Harvard Business School Press Staff is the author of 'Marketer's Toolkit The 10 Strategies You Need To Succeed', published 2006 under ISBN 9781591397625 and ISBN 1591397626.