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9780324175752

Management of Strategy in the Marketplace

Management of Strategy in the Marketplace
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  • Condition: Acceptable
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  • Ships From: Wright City, MO
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  • Comments: Moderate wear, wrinkling, curling, or creasing on cover and spine. May have used stickers or residue on cover. Dust cover missing, binding may be loose, heavy writing/highlighting. Wrinkling on pages from liquid damage. Supplemental materials not guaranteed to be present or functional.

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  • ISBN-13: 9780324175752
  • ISBN: 0324175752
  • Publication Date: 2002
  • Publisher: Cengage South-Western

AUTHOR

Cadotte, Ernest R., Bruce, Harry J.

SUMMARY

Management of Strategy in the Marketplace is designed to compliment Global Corporate Management in the Marketplace: An Online Simulation in Business Strategy. The text providing the theory base for understanding the behind the activities of the simulation. It follows the structure of the simulation, organized around the life cycle of a new business. Because chapter theories and tools coordinate with the specific decisions that teams encounter during specific quarters of simulation play, the textbook assures players that they won't stumble out the blocks once simulation play begins.Cadotte, Ernest R. is the author of 'Management of Strategy in the Marketplace', published 2002 under ISBN 9780324175752 and ISBN 0324175752.

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