Internet Marketing

Internet Marketing
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  • ISBN-13: 9780130336286
  • ISBN: 0130336289
  • Publication Date: 2003
  • Publisher: Prentice Hall


Cox, Barbara G., Koelzer, William


Be Part of the Conversation! The Internet has extended the reach of people networks through online technology. Participating in that conversation requires changing existing paradigms for companies internally and targeting markets externally. Compete on a more level playing field by Listening to the conversations between partners, employees and customers Qualifying and quantifying your company's perspective Applying what you have learned to target your market effectively ... all through the Internet!Cox, Barbara G. is the author of 'Internet Marketing', published 2003 under ISBN 9780130336286 and ISBN 0130336289.

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