The proven approach of INTERNATIONAL BUSINESS LAW AND ITS ENVIRONMENT is patterned after the basic market-entry strategies of most firms as they expand into international markets: trade in goods and services, the protection and licensing of intellectual property, and foreign direct investment. Through the study of law, Schaffer and Agusti give you a solid understanding of each of these market-entry strategies as they fit into the overall strategy of a particular firm. Helpful features, such as case examples and end-of-chapter problems, help ensure your success in the course. This edition includes coverage of the latest developments in political, economic, and legal changes around the world.Schaffer, Richard is the author of 'International Business Law and Its Environment (South-Western Legal Studies in Business Academic)', published 2008 under ISBN 9780324649673 and ISBN 0324649673.
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